In a new study that examined 1,700 people found that over 40% crave something more than sex, alcohol or chocolate. What is it?
People crave Wi-Fi.
A studied done by WiFi-connectivity provider, iPass, looked at people all over the USA and Europe and found that more people crave access to the Internet than crave sex.
There are sex addicts, alcohol addicts and now we could be looking at a whole new generation of Wi-Fi addicts.
Pat Hume, the Chief Commercial Officer at iPass had this to say about the results.
“Wi-Fi is not only the most popular method of Internet connectivity, it has surpassed many other human luxuries and necessities.
The idea that Wi-Fi would be considered more important than sex, alcohol and chocolate would have been unthinkable just a few years ago. For some time now, the Internet has appeared on the bottom line of Maslow’s hierarchy of needs, almost as a longstanding joke in geek culture. Recently, the idea has gone mainstream.”
The results are amazing, because of the speed at which we are changing habits that have been in place for centuries.
If you would have asked people 20 years ago or 200 years ago, sex and alcohol have always been near the top of the list, but things are changing.
One question that comes to mind when knowing that 40% of people crave Wi-Fi is what will people do the Internet goes down for some reason?
What if there is a cyber war that takes down the net, or an EMP?
Will people still be able to function? When alcoholics stop taking alcohol, there is a period where they don’t function too well as they are getting sober.
In a crisis, are the 40% of the people that crave Internet access going to be able to function in a disaster? Hopefully we will never find out.
Do you crave Wi-Fi access? Let us know in the comments below.